About us

About Primavera Parfum Studios

The wholesale home of Lovro and Poppy Head, run by the Primavera Parfum group: a Health and Beauty company that sells across every major channel, online and in retail chains.

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  • 95M+EURgroup turnover per year
  • 10M+products
  • 50,000+references
  • 2,000+brands
Two models with Poppy Head makeup
The Primavera Parfum group

Who we are

The group sells Health and Beauty products in many channels at once. E-commerce is the main one, and the group also supplies retail chains. Several thousand retail parcels leave our warehouse every day.

We are the official distributor of global beauty brands and we build new brands together with partners in our own incubator. Marketing and PR are done in house, from influencer campaigns to marketplace advertising.

Our brands

Two brands, one order.

Model in a soft pink top, the face of Lovro

Lovro

Elegant, trend-driven makeup with a premium feel.
Two models in Poppy Head caps

Poppy Head

Professional, creative makeup inspired by makeup artists.

What we do

Four areas, one team.

  • E-commerce hub

    We sell in every online channel, from our own stores to the largest marketplaces.

  • Official distribution

    We grow global brands in every channel, online and in stores.

  • Incubator

    We create new brands and products together with partners.

  • Marketing

    Everything a brand needs to grow, from PR to performance campaigns.

What we stand for

The values behind every order we ship.

  • Passion and creativity

    We love beauty, and even more we love creating it. We test, improve and are not afraid of new ideas.

  • Integrity and order

    Clear rules, open talk and keeping our word, with partners and inside the team.

  • Together

    We share knowledge, support each other and build long relationships with our partners.

  • Effectiveness

    We deliver what we promise, on time and with real results.

Wall display unit with Lovro and Poppy Head products
In your store

Made for the shelf

Counter units, wall units and floor stands for Lovro and Poppy Head. Ask us which ones fit your store.

See the display units

What it means for your store

Wholesale made simple.

  • One supplier, two brands

    Lovro and Poppy Head, ordered on one account.

  • Free shipping

    On every order across Europe and the UK.

  • Minimum order 100 EUR

    3 pieces per reference, all prices in EUR.

  • Start small

    The Welcome Pack Trial: 13 full-size products for 49 EUR, shipping included.

Ready to stock Lovro and Poppy Head?

Want to know more about the group? Visit primaveraparfum.pl. Questions about wholesale: Contact and support.

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